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Rabbit

Reinventing Epsilon: Rabbit's Take on Advertising

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As 735.4 beckons, I take a look at ways we can explore to make the server known and increase the population drastically. Many of us have been in the All-GM RP scene for years. Some of us have even been here since KhellMirror/EchelonedWoW.

As our first step it is crucial that we reinvent the way we advertise Epsilon. For years there has been a strong competition with RPH. While RPH has grabbed many people from Divinity-X in 2014 and even had a popular YouTube video boost its ranks, it is now struggling to even reach 100 players online in the summer. It has always been advertised as an All GM RP server in which you can do what you want and roleplay whatever you want. Now that the All-GM community has clearly deteriorated, both Epsilon and RPH are suffering from giant competitors such as Argent Dawn EU and Moonguard US. While RPH’s administration has seemingly completely abandoned development, Epsilon has seen incredible features for building and modding being developed.

I do believe that the niche that retail roleplayers crave is modding before building. They want to use NPC skins and morphs, wear unobtainable NPC items and have access to spells that give you quivers and backpacks. They want to use other human nations' footmen sets and have expanded hairstyles for their favourite races.

However it is also important that we nurture the building community which has seen incredible development and dedication from members of the All -GM community. This is why Epsilon should be advertised strictly as a new brand of private server. A building, modding and roleplaying server which would attract not only roleplayers, but also people excited to learn building and modding. There are incredibly talented artists out there who would be amazing additions to our modding team and Epsilon as a whole. It is also important that we emphasise the fact that Epsilon is Echeloned's direct legacy, which it actually is. The core, Enteleaie, is the same core that was being developed by Khell in 2009, except it has seen 10 years of development from different developers. This will give potential past players the same feeling of nostalgia that Blizzard has prompted with Classic.

Epsilon should not be advertised aggressively as that would compromise its reputation straight away. Once 735.4 is released, threads will be posted on Reddit and other websites showcasing our modding and building creations. Word of mouth will always be the most efficient way to advertise. After the server gains some exposure, we should all work together to welcome new players as best as we can. Repopulate the Discord voice chats and be welcoming to make people like it around here.

This is not about being the dominant server. This is about growing and nurturing our community which deserves a lot of attention and new faces around. If we all work together, we can create something special and a huge community to be familiar with, away from the enabled abuse and toxicity that plague the scene. A place where we can focus on our passions and share them with our friends and total strangers too.

Thank you for reading this thread. I will keep you all updated with what has to be done to make this server blossom into what it should really be. I will take some time out of my life to help this community become a great ground for creativity and if you are willing and have the time to do it, join me.

Yours truly,
Rabbit

Edited by Rabbit

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Wise words from a small rabbit. I'd love to see this community grow (not too fast).

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I agree with the sentiment. However, I disagree with advertising Epsilon as a brand new server--it really isn't. We have already advertised ourselves to /r/wowservers in the past, and we are even mentioned in its sticky and have an entry in the associated dkp website, which is how several people have found us.

I think it's a good idea if we make a thread to time with the release of 735.4, but I'm not sure which locations are proper other than /r/wowservers. I also don't see Argent Dawn and Moonguard as threats--a lot of people who join Epsilon come from there, as I ask each and every single person how they found us and what community they hail from. It appears our name circulates across multiple guilds and communities in both servers, and that's pretty much all we can hope for in that regard beyond making WoW accounts and starting to advertise in Pornshire (no thank you).

I also second the subject of welcoming new players. It is a very difficult transition to make if you've never played on this type of server before, and many roleplayers who have heard of phase-based servers lambast it as a ridiculous premise. Our primary objective should be to educate players on the differences that can be found between streamlined narrative RP servers, whether GM or not, and phase-based RP servers. Our server is more like Reddit, a place to host private servers (phases) that each act as more like a campaign with a central theme, so that each can coexist. Much of people's annoyance with streamlined RP servers is that characters are developed for years and people refuse to part with them, even under epic circumstances, or try to bring them back. It is less common here as characters are, inherently, throwaway, and are more similar to a D&D campaign rather than some kind of personification you must protect at all costs.


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3 hours ago, Azarchius said:

I disagree with advertising Epsilon as a brand new server--it really isn't.

I didn't say brand new server but "a different brand of server", starting off by changing the r/wowservers server list definition to Building/Modding/RP, and then by advertising Epsilon as a Building/Modding/RP server rather than All-GM. /r/wowroleplay and /r/wowservers would be great places for an "update" thread rather than a traditional server advertisement thread. 

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Ah, I misread.

For the record, our thread was purged form /r/wowroleplay when we launched, so I doubt that's a feasible location.


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On 7/14/2019 at 2:53 AM, Azarchius said:

Ah, I misread.

For the record, our thread was purged form /r/wowroleplay when we launched, so I doubt that's a feasible location.

Actually, if you check their sticky post on the top from the mods, they aren't supposed to be removing server ads. They don't actually have a rule for it, it's just that some members there don't like it. I think you can only do it directly in that post tho now, as a comment, instead of a whole separate own post.

https://www.reddit.com/r/WoWRolePlay/comments/azs7io/advertize_your_serverguild_here/

 

Edited by MindScape

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On 7/17/2019 at 3:52 AM, MindScape said:

Actually, if you check their sticky post on the top from the mods, they aren't supposed to be removing server ads. They don't actually have a rule for it, it's just that some members there don't like it. I think you can only do it directly in that post tho now, as a comment, instead of a whole separate own post.

https://www.reddit.com/r/WoWRolePlay/comments/azs7io/advertize_your_serverguild_here/

 

That's quite interesting! I'm rather doubtful we'd get much tract by posting there, but it definitely wouldn't hurt. Nice catch. Our launch thread some three years ago was deleted, so we hadn't done any there since.


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On 7/18/2019 at 8:08 AM, Azarchius said:

That's quite interesting! I'm rather doubtful we'd get much tract by posting there, but it definitely wouldn't hurt. Nice catch. Our launch thread some three years ago was deleted, so we hadn't done any there since.

https://www.reddit.com/r/WoWRolePlay/comments/4nrn15/hello_rwowroleplay_were_the_team_behind_epsilon/

It's showing just fine for me!

 

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